Lebesgue will help you analyze and improve your advertising efforts. Within the app, you can explore Google and Facebook ads of your competitors, as well as measure their brand awareness growth across different social media.
Regarding your own PPC campaigns, the app will highlight the problems you might have with running ads and suggest ways to solve them. Lebesgue also features AI-powered tools that can help you write ad and marketing copy.
To measure your campaign performance, you can view the metrics offered in the app’s analytics dashboard. You can track the click-through rate, conversion rate, and cost per thousand views. Lebesgue will assign a grade for each of these metrics (from “very low” to “very high”) based on market dynamics. Armed with this information, you can evaluate what to improve in existing and new ad campaigns.
Another helpful feature is LTV reporting. The Lebesgue app will measure the LTV for different customer segments, helping you understand how different marketing channels and techniques impact acquisition cost and retention.
The basic plan of Lebesgue is available for free. It includes major integrations and some reports (Profit, CoGS, BOM, CAC). All paid plans also feature ad campaign analysis, LTV reporting, and competitor research. You can test them during a 14-day free trial.
The monthly price depends on the store’s volume: $9 for less than $10,000 of monthly revenue, $29 for $10-50,000, and $79 for higher revenues. If you pay for a year ahead, you’ll get a significant discount.