OnePixel allows you to track essential customer data to improve your ad campaigns with gained insights. The app supports different platforms and helps you optimize ad platforms on Facebook, TikTok, Twitter, Snapchat, and others.
For Facebook ads, OnePixel lets you create custom and lookalike audience lists to run laser-targeted campaigns. The app also gives you a grasp of your ads’ performance so that you understand visitors’ behavior and conversions.
An awesome thing about OnePixel is that it offers a free plan. For free, you can track unlimited events on one chosen ad channel. You’ll also get a performance report and audience management.
Paid subscriptions are Standard ($9.90 per month), Professional ($19.90 per month), and Advanced ($29.90 per month). On top of free functionality, they feature the Conversion API for Facebook, TikTok, Google. Choose the plan based on how many pixels you want to integrate: Standard supports 3, Professional supports 6, and Advanced supports 10.