Different studies show that 30-60% of e-commerce site visitors use a search bar if they’re offered one. Yet, a lot of stores either have a very basic search functionality or don’t analyze search queries they receive.
With the right Shopify app, you can create a powerful site search engine that will understand not only exact-match product queries but also misspelled words, synonyms, and non-product queries.
Plus, it can give you insights into what customers are looking for—this might help you optimize product pages, create effective sales campaigns, or rethink what items to include and exclude from the catalog.
With that said, integrating search functionality will help you better understand what your customers want, provide them with relevant results, and increase conversions.
We’ve compiled a list of the best site search apps for Shopify. Choose the one that fits your needs: explore what types of searches the app offers (for example, does it include visual search if you need one), what monthly limits it has (it can be product number or customer search limits), and what pricing plans are available.