If your store offers multiple product variants, you need to make it simple for customers to understand what options are available and see images of those variants they are specifically looking for.
Natively, Shopify doesn’t let you organize your product images by variants—you can just upload pictures of different variants, and they’ll be displayed as one big gallery. This is not the best UX, especially if you have multiple combinations of variants (color and material, for example).
In this list, we’ve put together the best Shopify apps for organizing your product variant images. They will allow you to create and customize image swatches or dropdowns so that customers can easily navigate through product options on collection and product pages.