Inventory forecasting is a process used in e-commerce and marketing to predict the future demand for products. Companies use historical sales data, market trends, and other factors to estimate the quantity of inventory they will need to meet customer demand. By accurately forecasting inventory needs, businesses can ensure that they have enough stock on hand to fulfill orders without carrying excess inventory that could lead to waste or higher storage costs. Effective inventory forecasting can help improve customer satisfaction, reduce stockouts, optimize inventory levels, and ultimately increase profitability.
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