"Loyal" refers to customers who repeatedly purchase from a particular brand, company, or e-commerce website. These are customers who have a strong preference for a specific brand, are satisfied with their products or services, and are likely to continue purchasing from them in the future. Loyal customers are valuable to businesses as they generally spend more, make more frequent purchases, provide valuable feedback, and are more likely to recommend the brand to others. Businesses often try to cultivate loyalty among customers through various loyalty programs, personalized customer service, and targeted marketing efforts.
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